Power in a Name

Power in a Name

Everyone who has ever been to this nation has likely heard the joke about directions in Ghana. It is some iteration of the following: Directions in Ghana are so funny. People will say things like ‘Go straight-aaaaaa until you see a coconut seller, then…

Built to Last

Built to Last

A recent McKinsey Report on Consumer Patterns in Africa made some important points about the spending habits of the African Middle Class. The following are three of the highlights: Focus where it matters In spite of forecast predicting that urban Africa will contribute nearly…